I'm Melissa, and I've spent 15+ years in the overlap between brand, product strategy, technical execution, and growth.
Most people pick a lane. I never could.
I've led digital strategy for a global web marketing platform at Twitter, served as Chief Product Officer at a legal tech startup, and helped many startups and venture capital firms position their brands.
Along the way, I've built enough websites, launched enough major media campaigns and, integrated enough tools, and optimized enough customer journeys to know what actually works versus what just sounds strategic.
